Bridgestone develops Potenza Sport tyres for new Maserati’s Grecale D-UV

Flagship Potenza Sport tyres to be fitted to Maserati's latest D-segment utility vehicle

Flagship Potenza Sport tyres to be fitted to Maserati's latest D-segment utility vehicle

Bridgestone has been chosen as tyre partner for the Maserati Grecale, providing flagship Potenza Sport tyres for the Italian company’s latest D-segment utility vehicle (D-UV). Cutting-edge virtual tyre modelling technologies were used during the development process, enabling Bridgestone to design, test and fine tune the Potenza Sport in a virtual environment, providing significant benefits in efficiency and sustainability. As part of the partnership, Bridgestone is providing fitments for the range-topping Trofeo and MHEV mild-hybrid versions of the Grecale.

The Potenza Sport fitment for the Maserati Grecale Trofeo includes an asymmetric tread design with continuous center ribs that are flanked by a large external shoulder. A stiffer carcass design and reinforced tyre crown structure helps to distribute pressure and maintain grip during hard cornering and braking, without compromising on comfort. The precise steering and outstanding high-speed capability provide the ideal match for the 500bhp (530 hp) V6 engine, all-wheel drive and dual-clutch transmission.

Bridgestone has also developed a new tread compound and pattern for the Grecale mild-hybrid versions of the new Maserati’s D-UV. The Bridgestone Potenza Sport tyres have been specifically designed to meet a challenging balance that includes dry handling, comfort and low rolling resistance, with a tailor-made tread pattern featuring optimized rib and void distribution, coupled with a new crown construction that helps to deliver outstanding steering precision, cornering stiffness and comfort. The MHEV’s Potenza Sport’s tailor-made carcass construction has been designed to counteract the additional vehicle load of the hybrid powertrain, providing optimal performance under cornering, acceleration and braking.

The Maserati Grecale Trofeo and Grecale MHEV versions, with bespoke Bridgestone Potenza Sport tyres, are now available on the European market.

For media enquiries, please contact emiabridgestone@archetype.co

Media information: For more information about this press release, or if you have any more questions, please call Ben Smallman at Ben Smallman PR on 07833 463195 or email ben@bensmallmanpr.com

About Bridgestone in Europe, Russia, Middle East, India and Africa:

Bridgestone in Europe, Russia, Middle East, India and Africa (BSEMIA), headquartered in Zaventem (Belgium), is a subsidiary of Bridgestone Corporation. In addition to its premium tyre products, BSEMIA offers a growing portfolio of tyre-centric and mobility solutions, and serves its customers in an extensive retail network with thousands of touchpoints.

Together with its partners and guided by its global corporate social responsibility commitment, Our Way to Serve, Bridgestone is dedicated to shaping a sustainable future of mobility and improving how people move, live, work and play.

For more information about Bridgestone in EMIA, please visit www.bridgestone-emia.com and www.bridgestonenewsroom.eu. Follow us on Facebook, Instagram, YouTube and LinkedIn.