Warwick,
30
March
2023
|
09:58
Europe/Amsterdam

Bespoke High-Performance Bridgestone Tyres Unleash the New Lamborghini Revuelto’s Potential

Summary
  • As its exclusive tyre partner, Bridgestone develops custom-engineered tyres capable to enhance the new Lamborghini Revuelto’s sporty and high-performance capabilities.
  • The Lamborghini Revuelto supercar is available with bespoke Bridgestone Potenza Sport high-performance tyres as well as the Blizzak LM005 as an optional winter fitment to answer the needs of all types of driver. 
  • The exclusive partnership continues Bridgestone’s successful collaboration with Lamborghini for its super cars, following the creation of custom-designed Bridgestone tyres for Huracán STO, EVO, Tecnica and Sterrato models.

Bridgestone has once again been chosen by Lamborghini as its exclusive tyre partner for the new Revuelto, Lamborghini’s first-ever super sports V12 HPEV (High Performance Electrified Vehicle). Bridgestone developed bespoke Potenza Sport high-performance tyres for the Lamborghini Revuelto, which features three electric motors powering the front wheels, and a V12 internal combustion engine powering the rear wheels.

Available in 20, 21 and 22 inches, Bridgestone Potenza Sport tyres were designed to enhance the Lamborghini Revuelto’s sporty and high-performance capabilities. The design and materials help to deliver outstanding performance at high speeds, excellent steering responses and precision that’s ideally suited to the Lamborghini Revuelto’s ultimate performance DNA, along with outstanding grip on dry and wet surfaces.

The Bridgestone Potenza Sport tyres specifically developed for the Lamborghini Revuelto are also available with Run Flat Technology (RFT). This enables drivers to continue driving safely even after a puncture – for 80km at 80kph with 0-bar pressure, giving drivers additional peace of mind.  

Providing custom-designed tyres for all types of driver
The new Lamborghini Revuelto is also available with Bridgestone’s bespoke Blizzak LM005 winter tyre option. The Bridgestone Blizzak LM005 provides the ideal winter solution, guaranteeing outstanding grip on snow, while providing secure steering responsiveness and precision on dry and wet surfaces.

Steven De Bock, Vice President Consumer Replacement and OE at Bridgestone EMIA, commented: “Bridgestone has developed bespoke tyres for Lamborghini that perfectly complements and enhances the Revuelto’s character. We’ve created tyres that deliver the handling attributes necessary for a high-powered vehicle, along with Run Flat Technology, without compromising on performance. We’ve also provided a winter tyre option that matches drivers’ needs, ensuring the Lamborghini Revuelto can be enjoyed in all conditions, all year round”. 

Building on an exciting and exclusive collaboration
Cristian Mastro, Marketing Director at Lamborghini, commented: “We are particularly pleased to be working with Bridgestone as our exclusive tyre partner once again. This partnership on the new Revuelto continues our strong collaboration with Bridgestone on our super cars, following the recent development of custom-engineered Bridgestone tyres for Huracán STO, EVO, Tecnica and Sterrato models”.

Developed and manufactured in Italy, the Lamborghini Revuelto’s Bridgestone tyres were designed and tested at the company’s European R&D Centre, using Bridgestone’s Virtual Tyre Development technology. This sustainable approach enables a digital version of an in-development tyre to be created and tested virtually before building prototypes, leading to savings in raw materials and CO2 emissions during development.

The premium high-performance Potenza Sport tyres specifically developed for the Lamborghini Revuelto are available as mixed fitment with 265/35 ZRF20 on the front axle and 345/30 ZRF21 on the rear axle, as well as with 265/30 ZRF21 on the front and 355/25 ZRF22 on the rear, both featuring Run-flat Technology. On top, a performance combination has been designed as well, which features on front axle 265/35 ZR20 and on rear axle 345/30 ZR21 Potenza Sport (tubeless version). Bridgestone's Blizzak LM005 tyres are available as an aftersales winter option in multiple fitments, including 265/35 R20 and 265/30 R21 for the front wheels, with 345/30 R21 and 355/25 R221 for the rear.

Bridgestone’s partnership with Lamborghini continues the company’s vision to provide customer and social value as a sustainable solutions company. The Bridgestone E8 Commitment remains at the heart of this, with the global corporate commitment clearly defining the value the company is promising to deliver to society, customers, and future generations in eight focus areas. This project particularly aligns with “Emotion: Committed to inspiring excitement and spreading joy to the world of mobility”.

Media information:

For more information about this press release, or if you have any more questions, please call Ben Smallman at Ben Smallman PR on 07833 463195 or email ben@bensmallmanpr.com

About Bridgestone in Europe, Middle East, India and Africa

Bridgestone in Europe, Middle East, India, and Africa (Bridgestone EMIA) is the regional Strategic Business Unit of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions.

Headquartered in Zaventem (Belgium), Bridgestone EMIA employs more than 20,000 people and conducts business in 40 countries across the region.

Bridgestone offers a diverse portfolio of premium tyres, tyre technologies and advanced mobility solutions. The company’s vision is to provide social and customer value as a sustainable solutions company. The Bridgestone E8 Commitment is a broad, global corporate commitment that clearly defines the value the company is promising to deliver to society, our customers and future generations in eight focus areas; Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment. These provide a compass to guide strategic priorities, decision making and actions throughout every area of the business.

For more information about Bridgestone in EMIA, please visit www.bridgestone-emia.com and press.bridgestone-emia.com. Follow us on Facebook, Instagram, YouTube and LinkedIn.