00:00 AM

Ready for adventure: BMW R1200GS and 1200GS Adventure and Bridgestone Battlax Adventure A41


Ready for adventure: BMW R1200GS and 1200GS Adventure and Bridgestone Battlax Adventure A41

Bridgestone, the world’s number one tyre and rubber company[1], has announced the market launch of the Battlax Adventure A41. The motorcycle tyres will also be fitted as original equipment on the iconic BMW R1200GS and BMW R1200GS Adventure motorcycles.

Bridgestone developed the Battlax Adventure A41 with adventure in mind. They wanted to create a tyre that would instil complete confidence and encourage riders to pursue adventure wherever it was to be found. ‘The A41 has been designed for all riding conditions,’ explains Nico Thuy, Head of Motorcycle Europe, Bridgestone EMEA. ‘It’s a tyre to make your travel, whatever the weather conditions, and enjoy an undefinable experience’.

This all-round performance has been made possible by elements of the design. Engineers used Bridgestone’s Mono Spiral Belt technology to reduce the weight of the tyres, maximise shock absorption and improve the riding comfort. The new pattern design featuring large blocks in the centre of the rear tyre and a low SEA/LAND ratio at the centre of the front tyre, ensuring stability even at high speed in fully laden conditions. As well as the superior stability, the new pattern also delivers more inspiring traction on straights and through corners without sacrificing anything on wear life.

Wanting to boost riding confidence in wet conditions, Bridgestone maximised water drainage by increasing the SEA/LAND ratio at the shoulders of the tyre.

As an all-round, highly performance tyre with excellent stability, Bridgestone is extremely satisfied with the Battlax Adventure A41. But they aren’t the only ones: BMW Motorrad approved the A41 as original equipment fitment on the iconic R1200GS and R1200GS Adventure.

‘We are proud to have been chosen to provide tyres for the R1200GS and R1200GS Adventure,’ explains Nico Thuy. ‘Being involved in this project – with R1200GS and R1200GS Adventure, among the world's most famous motorcycles – is a unique honour for us. It recognises the quality of our products, our leadership in tyre development technologies and the strength of a long-term alliance with BMW Motorrad that dates back to 1995. We are looking forward to supporting BMW Motorrad on their next exciting challenges.’

The story is not over. BMW Motorrad has now approved the Bridgestone Battlax Adventure A41 as original equipment on the brand new BMW F750GS and F850GS as well.

The Battlax Adventure A41 range is also available for the replacement market. Produced in 16 sizes, the tyre is sure to meet the needs of anyone who is looking for adventure.

Would you like to find out more about Bridgestone and our motorcycle products? Follow us on Facebook and our Instagram Bridgestone Moto pages or visit www.grippingstories.com and www.bridgestone.eu.

[1] Based on 2016 tyre sales. Source: Tire Business 2017 - Global Tire Company Rankings.

Media information:

Jessica Vandenbruggen,

PR & Communications Manager - Bridgestone EMEA:

+32 489 10 19 94

About Bridgestone Europe

Bridgestone Europe, with headquarters in Belgium, is a wholly owned subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest tyre and rubber company. Bridgestone Europe operates in more than 60 countries and has over 18 200 employees. Across the region it has 14 tyre and tyre related plants, a major R&D centre and a proving ground. Bridgestone Europe’s premium tyres are sold globally.

For more information about Bridgestone in Europe please visit www.bridgestone.eu, www.bridgestonenewsroom.eu or find us on Facebook, Instagram and YouTube.